How I Got a Backlink from a Major Site
Here’s how one infographic, zero strategy, and a lot of luck got me a high-quality backlink.
5 min read
Off-Page SEO
This is where things get messy. Outreach. Guest posting. Link begging. Digital PR. All the fun stuff that requires talking to other humans—or at least sending them a well-disguised bribe in the form of a “value-packed email.
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How to Get Journalists to Respond to You
Want journalists to actually respond to your pitch instead of ghosting you like a bad Tinder date?
15 min read
How to Build Brand Authority Without Being a Big Deal
Learn how to build brand authority with zero clout. Content, social proof, PR & thought leadership, all without being Google’s golden child.
7 min read
How to Get Featured in Roundups
Learn how to get featured in expert, product, and content roundups without groveling or spamming.
7 min read
Digital PR for People Who Think “Press Release” Is a Dance Move
Still stuck in PR kindergarten with press releases? Digital PR drives SEO, earns high-authority backlinks, and makes your brand impossible to ignore. Learn it or stay invisible.
6 min read
How to Find Guest Post Opportunities
Learn expert methods using Google search operators, backlink analysis, and social media to land real placements that boost SEO and authority.
6 min read
Guest Post Outreach Subject Lines That Don’t Suck (And Why Yours Probably Does)
Learn how to write guest post subject lines that get clicks, not ignored. Real examples, best practices, and what not to do.
4 min read
My Worst Guest Post Pitch (And Why It Weirdly Worked)
AKA: How I Violated Every Rule of Professional Outreach and Still Got a “Sure, Send It Over”
5 min read
Building Relationships for Guest Posts Without Being Creepy
Guest posting works if you know how not to sound like a needy robot. Learn how to build real relationships, pitch without embarrassment, and get published like a pro.
7 min read
The Ethics of Guest Posting and Other Things No One Talks About
Because apparently we need to remind grown adults not to lie, cheat, or steal for backlinks.
5 min read
How to Get Featured on Big Sites Without Faking Credentials
Want to land features on big websites without lying about being a “thought leader”? Here’s the real guide to targeting, pitching, and winning, without looking desperate.
4 min read
How I Pitched Guest Posts Without Sounding Desperate (Mostly)
Editors have seen every desperate pitch on Earth. Here’s how I actually got their attention (without crying).
4 min read